Redken Color Extend Magnetics Conditioner for Color-Treated Hair

Redken's Color Extend Magnetics haircare system features gentle sulfate-free formulas to promote long-lasting hair color and prevent color fading. The Color Extend Magnetics Color Care Complex helps lock in hair color for vibrant, radiant hair with mirror-like shine.

Compared to the original Color Extend range, the key difference is that Color Extend Magnetics is sulfate-free. Both systems protect and extend the life of color-treated hair, but Color Extend Magnetics' formula is upgraded to be entirely sulfate-free.

The main ingredient in Color Extend Magnetics is Amino Acids, which help seal in hair color. This sulfate-free shampoo prevents color fade, enhances vibrancy, and adds shine to color-treated hair.

When it comes to choosing the right color care system, there are a few options:

Color Extend Magnetics: Suited for all color-treated hair types, this system prevents color fade and adds shine. Color Extend: Also suitable for all color-treated hair, this range protects against color fading and delivers shine. Blondage: Formulated for blonde and highlighted hair, this system tones down yellow tones for a cool, blonde color result.

To use the Color Extend Magnetics system, apply the shampoo to wet hair and rinse. The end result is vibrant, shiny hair color.

Redken is focused on sustainability and conscious manufacturing. Some of their key initiatives include:

Reduction of Virgin Plastic: Redken is working to reduce the amount of virgin plastic used in their packaging and shift to post-consumer plastic, cardboard, and aluminum. Conscious Manufacturing: 3 out of 4 Redken haircare products are made in factories that use renewable energy. Informed Consumer Choices: In 2023, 156 Redken products were certified by Cradle to Cradle, an independent standard that assesses the safety, circularity, and responsibility of materials and products. LGBTQ+ Safe Space: Redken is on a mission to ensure the hairdresser's chair is an LGBTQ+ safe space by providing free virtual on-demand education to hairdressers.

Overall, the Color Extend Magnetics system from Redken offers a sulfate-free solution for color-treated hair, helping to preserve vibrant, shiny hair color. Redken's commitment to sustainability and inclusivity further sets them apart as a responsible and forward-thinking brand.

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